Your new company
Is one of Australia’s fastest growing FinTech companies, recently featuring in the AFR Fast Starter List and Deloitte Fast Tech 50.
The company offers a range of consumer finance solutions; Personal Loans, Interest-free payment plans and Car loans on an easy to use Finance platform with personal finance management tools, so you can better understand your financial position, stay on top of things and build for the future.
Your new role
As the Head of Marketing you will have the opportunity to build and develop you own team as the business builds out it's marketing capability to support the organisation through the next stage of growth for the company.
You will be responsible for building the brand strategy for the organisation, from brand concepts, brand development and brand execution, as well as the overarching Marketing Strategy – working with the executive management team you will develop, implement and execute your marketing plan and strategy.
Whilst the goal of a the business is to drive Integrated promotion and marketing campaigns, digital Marketing will be a major focus, requiring the team to drive eye catching digital marketing campaigns through direct and third-party channels (SEM and SEO).
As part of the Senior Leadership team, you will have a focus on reporting to the executive management on key marketing performances, Return on Investment, KPI tracking, forecasting, competitor analysis, Optimise Lead Funnel – management looking to optimise lead generation funnels, increasing lead conversion and improve marketing automation.
What you'll need to succeed
What you'll get in return
- Previous experience working in consumer marketing of retail financial services, with a strong preference of Personal Loans, Car Loans and Credit Cards.
- Someone comfortable and interested in joining an innovative, fast-paced, start-up feeling Fintech with a performance-focused culture.
- A track record in senior marketing / head of marketing role, helping build a brand and aligning an organisation to the brand vision with significant experience in digital marketing and content marketing
- Previous people experience, hiring, leading and guiding teams, whilst engaging in all activity with an analytical and data driven mindset.
The opportunity to join a young and exciting business, in a rapid growth trajectory, with the scope to build out a marketing team around you to help the business with their next stage of evolution.
What you need to do now
If you're interested in this role, click 'apply now' to forward an up-to-date copy of your CV, or call us now.
If this job isn't quite right for you but you are looking for a new position, please contact us for a confidential discussion on your career.LHS 297508